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H&M Brings the Noise Back to London Fashion Week

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London Fashion Week took centre stage last night as H&M staged its long-awaited return to the runway with H&M&180: The London Issue at 180 The Strand. It was the brand’s first full fashion week show in seven years, and the atmosphere was charged from start to finish.

The format combined elements of a runway and a live gig. The show unfolded in three distinct acts, each with its own mood. The opening set focused on sharp silhouettes from H&M Studio: clean tailoring, oversized coats and layered neutrals built for London’s winter streets.

Photo: @elleuk-Instagram

The second act shifted into clear late ’90s Britpop style. Acid-wash denim, checks, faux fur trims and layered textures echoed the Gallagher era, while leather jackets and plaid skirts carried a punk undertone. It reflected how fashion is moving in step with the Britpop revival in music.

The final chapter leaned toward glamour, sending out lace dresses, structured leather pieces and confident evening wear that showcased H&M’s Atelier line in a more polished, evening-ready form.

A Stage Worthy of the Hype

Photo: @elleuk-Instagram

The staging carried as much weight as the fashion itself. Towering LED screens, dramatic lighting and immersive sound turned the venue into part nightclub, part art installation. Midway through the show, singer Lola Young performed live, giving the event the feel of a gig as much as a runway.

Star Power On and Off the Runway

Photo: @adwoaaboah-Instagram

The model line-up brought serious star power. Alex Consani, Paloma Elsesser and Amelia Gray walked alongside familiar fashion heirs Lila Moss, Iris Law and Romeo Beckham, who made his London Fashion Week debut.

The front row was packed with names from fashion, film and music. Emily Ratajkowski, Little Simz, Central Cee, Adwoa Aboah, Gabbriette and siblings Lennon and Anaïs Gallagher were among the guests. Their presence anchored the show firmly in the cultural moment.

Why It Mattered

Photo: @elleuk-Instagram

For H&M, the night marked its first major runway statement in years, aimed at refreshing its image. After time away from the fashion week circuit, the brand leaned into performance, pop culture and nostalgia to remind people of its reach. It was not only about selling clothes, though the Studio and Atelier collections are set to fly off shelves. It was also about proving H&M still knows how to shape a cultural conversation.

By fusing music, Britpop references and celebrity presence, H&M ensured its comeback was the show everyone was talking about by the end of the night.

 

Fashion

Hailey Bieber Is Firmly on Team Going‑Out Top

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For Gen Z, the “going-out top” has made a comeback as a versatile eveningwear choice. Lightweight, strappy, and sparkly tops are worn not just for clubs or parties, but to show personal taste and contemporary style. The trend mixes early 2000s influences with practical, modern pieces that can be dressed up or down depending on the occasion.

Hailey Bieber has become one of the most visible proponents of this trend. After years of minimalism and understated streetwear, she’s embracing these tops for night-time looks in ways that feel natural and deliberate. Her choices are being noticed for the way she balances glamour with a grounded approach.

Hailey Bieber – Instagram

At a recent concert in Los Angeles, she wore a sheer black lace top that revealed just enough skin without feeling overdone. She paired it with straight-leg jeans and a cropped faux-fur coat, creating a balance between relaxed and refined, which reflects her current style.

On a date night, she chose a tie-front black blouse that hung loosely, paired with tailored black trousers and open-toe mules. The top draped comfortably, creating a confident evening look rather than an overly flashy one.

Hailey has also experimented with bold crop tops. She recently wore a bra-style top in white broderie anglaise. Her choice shows she’s exploring younger, edgier styles while keeping the overall look thoughtful and intentional.

Hailey Bieber – Instagram

Her approach combines elements from past trends with contemporary styling. Glittering, Y2K-inspired pieces are included in ways that feel modern rather than nostalgic. These tops are not just trendy items. They reflect her current fashion priorities: clothes that are stylish, deliberate, and wearable.

The trend also highlights a shift in how millennials and Gen Z who grew up with off-duty model style are approaching evening wear. It’s not about maximum sparkle or over-the-top effects; it’s about selecting pieces that feel right for the wearer and reflect where they are now.

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Fashion

Naomi Campbell Spotted at the F1 Grand Prix in Snake Print Trench Coat

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Naomi Campbell arrived at the Formula 1 weekend in Las Vegas in a look that immediately separated her from the rest of the paddock crowd. The British supermodel stepped out in a long snake-print trench coat from Elie Saab’s upcoming Spring/Summer 2026 collection and drew immediate attention from photographers.

Rather than leaning into the usual sporty dressing that dominates the event, Campbell chose a more deliberate route. She left the coat open to reveal a fitted brown leather jumpsuit by Zimmermann. On most people, the pairing could seem heavy, but on her it looked purposeful, every element was selected with clear intent.

Naomi Campbell – Instagram

Her accessories stayed aligned with the tone of the outfit. Slim rectangular sunglasses, layered gold jewellery set with a turquoise stone, and a matching snakeskin duffel tied the look together while keeping the look balanced. Black square-toe boots grounded the outfit and kept the focus where it needed to be.

What defined the moment wasn’t the print or the length of the coat but the way she approached the setting. F1 weekends often attract guests who lean towards bold colours or oversized pieces designed to dominate photos. Campbell avoided that route entirely. She wore something that reflected her own style rather than the predictable race-day formulas.

For a UK audience, it reinforces why she remains one of the country’s most reliable style figures. She reads the environment accurately, dresses with intent, and rarely falls into attention-seeking fashion. While some dress for attention, she opts for direction, and that choice often lands more effectively.

With so many bold looks around her, she made an impact simply by dressing with clarity and purpose.

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The Princess of Wales Keeps It Classic at the Workforce Summit in East London

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The Princess of Wales arrived at the Future Workforce Summit in East London wearing an outfit that suited the tone of the event without pulling focus from the discussions. The summit brought together senior business leaders to examine long-term investment in early childhood, and her clothing matched the professional setting.

She chose a dove-grey Roland Mouret suit, tailored with straight lines and a neat single-breasted jacket. The cut was controlled and unfussy, giving the outfit a clear sense of direction. Fashion editors noted the shift toward a stronger, more executive approach, a choice that places her firmly in the realm of modern royal workwear rather than traditional engagement dressing.

Credit – Elle Uk

Under the jacket, she wore the Knatchbull “Cascade Ruffle Blouse” in silk satin. The blouse introduced a lighter contrast to the structured suit. It added interest without dominating the look, and the balance between crisp tailoring and softer detailing felt carefully considered.

Her accessories followed the same practical approach. She carried a Smythson East-West zip tote, a spacious bag that made sense for a work-driven appearance. The Mappin & Webb diamond earrings were a familiar piece from her jewellery collection, previously worn at Princess Charlotte’s christening, and they brought a subtle personal link without appearing showy. Black pointed court heels grounded the outfit in a professional setting and kept the focus steady.

Credit – Elle Uk

What stood out was the clarity of her styling. Nothing appeared decorative for its own sake. The tailoring was firm, the blouse offered texture, and the accessories served a clear purpose. For a UK style audience, the takeaway is straightforward: the Princess is leaning into a form of dressing that reflects the nature of her early-years work, serious, capable and focused, with refined touches that feel true to her approach.

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